IGNOU| BUSINESS COMMUNICATION AND ENTREPRENEURSHIP (BCOA - 001)| QUESTION PAPER – (JUNE - 2021)| BDP
CERTIFICATE IN BUSINESS SKILLS/BACHELOR’S
DEGREE PROGRAMME
Term-End Examination
June, 2021
BCOA – 001
BUSINESS COMMUNICATION AND
ENTREPRENEURSHIP
Time: 2 hours
Maximum Marks: 50
(Weightage: 70%)
Note: You have to attempt both the sections. Section
A (Q. 1 and Q. 2) is compulsory. Attempt any five questions from Section B.
SECTION – A
20 marks
Attempt both the questions.
1. Fill in the blanks: 5x2=10
(a) Horizontal
communication takes place between ________.
(i) superior to
subordinate
(ii) subordinate
to superior
(iii) employees
with same status
(iv) None of the
above
(b) Appeals
and representations are used in _________communication.
(i) horizontal
(ii) downward
(iii) upward
(iv) grapevine
(c) Realizing
the potential of the self is part of ________.
(i) communication
development
(ii) language
development
(iii) skill
development
(iv) personality development
(d)
Communication is the ________of business.
(i) backbone
(ii) life blood
(iii) nervous system
(iv) Both (i) and
(ii)
(e) Communication
in an organisation should ideally flow ______.
(i) from top to
bottom
(ii) from bottom
to top
(iii) both ways
(iv) horizontally
2. Comment on any two of the following: 2x5=10
(a) The process
of transferring information from one person to another, within and outside the
business environment, is termed as ‘Business Communication’.
(b) Business
Communication refers to the communication relating to business activity which
means providing goods and services to the consumers with a view to earn profit.
(c)
Entrepreneurship is also an opportunity for self-motivated individuals to create
their own career path and income.
(d) Becoming an
entrepreneur gives you the freedom to build a product or service from scratch,
turning an original idea into a viable business.
SECTION – B
30 marks
Attempt any three questions from this section. All questions
carry equal marks.
3. “Communication is the sum total of the entire things one person
does when he wants to create understanding in the mind of another. It involves
a systematic and continuous process of telling, listening and understanding.”
Explain the above statement. 10
4. “Coming up with great business ideas may seem easy, but
only a true entrepreneur capitalizes on them to turn them into reality.”
Elucidate the statement by explaining the process of setting up an enterprise. 10
5. Discuss the entrepreneurial qualities of a successful
businessman, with suitable examples. 10
6. What is a Business Plan? Identify and explain the format
of ‘Business Plan’. 10
7. Distinguish between any two of the following: 5+5
(a) Visual and
Non-visual Communication
(b) Report and
Manual
(c) Enterprise and
Entrepreneur
(d) Draft and Proposal
8. Write short notes on any two of the following: 5+5
(a) Partnership
Firm
(b) Start-up
(c) Incubator
(d) Report Writing
***
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